Feature Updates

Sponsored post detection feature

Feature update: Sponsored post detection

FTC recently published its guidelines for endorsements on social media and with influencers. Sponsorships on social media is a topic that gets more and more attention from brands, agencies, and marketing professionals. Related to this subject, we´ve decided to provide our clients with our powerful sponsored post detection feature to professionalize the influencer selection process. Sponsored […]


Feature update Influencer insights

As detailed influencer insights like e.g. follower growth, media counts and average engagement rates are very crucial to determine the quality of an influencer, we´ve added some new indicators to the Reachbird´s influencer detailed page, both for Instagram as well as for Youtube, which will be explained hereafter. New influencer insights on Instagram: Historical influencer follower […]